JACPICHA 0% Loading the camera
Simon OiroJacpicha

Simon Oiro

Every moment has a story.

Visual storyteller. Sports, corporate, wildlife and social impact.

Scroll to focus

Simon Oiro smiling on a field, holding a camera with a long lens up beside him and wearing a media pass
Simon OiroJacpicha

Behind the camera

I tell stories
that matter

I am a visual storyteller, passionate about telling stories.

Through powerful imagery and documentary storytelling, I explore people, places, and moments that shape our world.

My work spans across sports, corporate, wildlife and social impact storytelling, with a focus on human stories and the impact behind every milestone.

I believe storytelling is about revealing why it matters, amplifying voices, and creating lasting connections.

Jacpicha: picha is Swahili for picture.

  1. Reveal

    Show why a moment matters, not only that it happened.

  2. Amplify

    Give the people in the picture a voice in how they are seen.

  3. Connect

    Make images that keep working long after the day is over.

Every frame
is a decision

Where to stand. When to wait. What to leave out.

01 / 04

Sports

The score fades. The moment stays.

See the work →

02 / 04

Corporate

Every milestone has a face.

See the work →

03 / 04

Wildlife

Nature doesn't pose. I wait.

See the work →

04 / 04

Social impact

Their story. Their voice. My frame.

See the work →

Look closer.

Frame 01 / 13

The tackle

Sports

Inside the frame. Keep scrolling to turn the carousel, or click a print to open it.

Every frame
a world of its own

Hung up in the safelight, one story at a time.

Ready when the moment is.

Selected work · 9 stories

Selected work

  1. 01 The tackle Sports Two footballers tangle over the ball on a floodlit pitch as a third chases in the background
  2. 02 Superb starling Wildlife A superb starling with an orange breast perched on a weathered post against golden grass
  3. 03 Walking together Social impact Four women in beaded necklaces walking along a road, in sepia
  4. 04 Full house Corporate A packed indoor arena seen from high in the stands, with a Kenyan flag above a ceremony on the court
  5. 05 Face down Sports A player in a red shirt lying on the pitch in front of an advertising board
  6. 06 Waterbuck Wildlife A young waterbuck looking straight at the camera, its large ears lit from behind
  7. 07 The gaze Social impact Black and white close portrait of an older woman in beaded earrings and collar
  8. 08 On the ball Sports A man in a blue suit and accreditation lanyard balancing with both feet on a football on the pitch
  9. 09 Lizard on the rock Wildlife A lizard perched on a boulder among green leaves and red flowers
A superb starling with an orange breast perched on a weathered post against golden grass

Patience is
the lens

The picture that matters rarely arrives on schedule. I stay until it does: through the heat, the waiting and the quiet hour after the crowd goes home.

Commission a story

The archive

Showing all 13 frames

See every album →

Work together

01 / 05

Match & race coverage

Live coverage of races, fixtures and tournaments, with selects delivered the same day for press and social.

02 / 05

Athlete stories

Long-form portraits of athletes and teams: training, travel, home. Stills and short film.

03 / 05

Corporate & events

Conferences, launches and leadership portraits that look like the people really are.

04 / 05

Conservation fieldwork

Wildlife and conservation stories made with the teams on the ground, from the Mara to Amboseli.

05 / 05

Impact documentary

Programme and impact stories for NGOs and foundations, told with consent and care for the people in them.

Discuss a commission
Two footballers tangle over the ball on a floodlit pitch as a third chases in the background
A player in a red shirt lying on the pitch in front of an advertising board
A packed indoor arena seen from high in the stands, with a Kenyan flag above a ceremony on the court
A young waterbuck looking straight at the camera, its large ears lit from behind
Black and white close portrait of an older woman in beaded earrings and collar

Your story
begins here

Tell me about the people, the place and the moment. I reply within two working days.

The story is about

hello@japicha.com

+254 714 519228

Instagram @p.says